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Part 4: e-Learning that packs a punch

ADDIE: Development Phase

In my previous post I spoke about the Design Phase in the ADDIE Model and how this was the means of creating the course outline. The Development Phase follows design and involves the actual production of content and learning materials based on the outline/storyboard from the Design Phase.

Authoring tools

As an Instructional Designer you need to familiarise yourself with the tools of the trade. iSpring has an informative blog post outlining the pros and cons of the Top 5 e-Learning Authoring Tools on the market.

This doesn’t mean that you have to go out and spend a fortune on software as there is plenty of free software available

•    EasyGenerator is a web based all in one eLearning program that will allow you to do everything you need as an author to create online courses.
•    CourseLab Version 2.4 is distributed among users as a freeware program for an unlimited period of time. This program allows users to create eLearning content in WYSIWYG technique, which means what you see is what you get.
•    GLO Maker is an open source authoring tool which is free to use for everyone who is interested in creating generative and interactive learning objects. It can also be deployed on mobile devices.
•    SmartBuilder is a hosted authoring program and you can get its free version by signing up to the official website. This program will take you inside an authoring object based working environment where you will be able to take further steps to create intuitive and straightforward courses.


Many learners will get discouraged by typos and inappropriate images in an eLearning module which can have devastating effects on your ROI. Editing the e-Learning course is an essential step in the development process. Look out for:

•    Text—check for typos and misspellings
•    Images—ensure visuals are relevant and eye catching
•    Content—things might look great on paper but often need reorganising when in the authoring stage.


Make sure that the e-Learning course works and fulfils its purpose and learning objectives by rolling out a pilot/test phase. This will help you pick up on the things that do not work so well, as well as gain insight to where you can improve the course.

By the end of this Phase you will be ready to implement the training to a wider audience. Never underestimate the importance of testing and editing. Revisit the learning objectives often to ensure they are being met.

My next post will examine the Implementation Phase.

Louise Theodorides, Sports Coach UK, Instructional Designer (e-Learning)


Follow: @IMLouiseTheo

Call to action:

Organisations: Sports Coach UK has developed a number of e-Learning modules to provide more flexible learning opportunities for coaches undertaking both informal and formal learning, which may lead to coaching qualifications. Find out more about the courses and how you can offer them to your coaches.

Coaches: You can find out more about what’s available by visiting the Sports Coach UK Learning Hub.


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