Earlier this year, EMD UK, the national governing body for group exercise, published a white paper that continued to push the question of how valuable group exercise can be.
Sweating Your Assets: The value of group exercise highlights the growth of this popular activity and demonstrates how it has encouraged inactive people to develop a regular physical activity habit.
It showcases the impact that group exercise has had in creating a healthier nation through exercise, but also notes that group exercise is widely undervalued as a gateway to activity, not just by the public but also by the fitness industry.